VISITING THE HOME OF CREATIVITY

Creativeworld is intoxicating, lively and trendsetting. You will find everything the creative heart desires. The latest trends are demonstrated, and exciting themes, such as street art, are presented.

At Creativeworld, the focus was on well-being and stylish ‘hygge’ cosiness. With XXL yarn and mini-gardening.

We saw two new highlights this year. Fresh impulses for the trade in the consumer-goods fairs were dominated by botany: plants, leaves, cacti and beetles are trending – as reflected by a host of high-grade designs and materials, especially in dark blue and green with gold accents.

At Paperworld, this trend was to be seen decorating notebooks, files and accessories for the private workplace. The top theme in the field of commercial office supplies is health for body and soul.

The other key show stand-out was Street art. It has become more and more established in recent years and is right on trend now. Creativeworld has expanded this area deliberately because it offers many new possibilities for the specialist and retail trade.

The trend themes of street art and hand lettering were to be seen in an unrivalled abundance. The combination of different techniques and materials shows that graffiti and calligraphy on both porcelain and fabrics, as well as on walls

and other surfaces, are ideal for creating special highlights.

For more information on Creativeworld or to find out about trends
in your industry please get in touch.